RYAN’S WORLD X COLGATE
In support of the Ryan's World Colgate program, we produced a series of engaging videos over two years, strategically targeting key sales periods such as Easter and Back to School.
As a result of our efforts, the Ryan's World Colgate product line achieved tremendous success, becoming a top-selling item within Walmart's Personal Care department.
RESULTS:
During a successful three-month period, the Ryan’s World toothbrush and toothpaste became the leading oral care product at Walmart.
CONTRIBUTIONS:
Crafted comprehensive pre-production materials, including the concepts and scripts.
Assumed the dual role of Creative Producer and Director, overseeing the entire project's creative vision and execution.
Effectively handled all communication with the talent, production, and client, ensuring seamless coordination throughout the project.
Oversaw the post-production process and client reviews.